INSPIRE ACTION.
Instagram is a place where visual expression from business inspires visible action from people around the world.
Connect Passions
Tap into people’s passions to create deeper relationships with your business online and off.
Immerse Visually
Tell your story using unique creative tools and immersive formats that inspire action.
Spark Exploration
Connect to new customers and strengthen relationships with existing ones.
800 Million+
Instagram accounts worldwide are active every single month.1
500 Million+
Instagram accounts worldwide are active every day.2
80 Percent
of accounts follow a business on Instagram.3
250 Million+
accounts use Instagram Stories every day.4
Why businesses love Instagram.
From major brands to mom-and-pop shops, businesses around the world are driving proven results with Instagram.
Business blog.
Get the latest announcements, updates and best practices from Instagram.
